Four decades later, Bollywood rekindles its romance with Kashmir

Dal Lake, May 19 : Nearly 350 film crews have been permitted to shoot in Jammu & Kashmir over the last two years, a record number in the past four decades. Besides mainstream Hindi films, movies and series in Punjabi, Urdu, Telugu, Kannada and a series for History TV18, called OMG! Yeh Mera India, have also been shot in Kashmir.
Just last month, actor Shah Rukh Khan had landed in the Valley for Rajkumar Hirani's Dunki, in which he plays an Army officer. A song for the film was shot in Sonmarg and the crew did a recce in the neighbouring Thajiwas glacier. Earlier this year, filmmaker Karan Johar had arrived at the Gulmarg Ski Resort with the crew of Rocky Aur Rani Ki Prem Kahani, including lead actors Ranveer Singh and Alia Bhatt. While Gulmarg remains a favourite, besides Srinagar, Pahalgam and Doodhpathri, filmmakers are now being encouraged to explore unknown locales.