Jammu Tawi: Bharti Airtel (“Airtel”), India's premier communications solutions provider and WhatsApp, today announced the launch of
first ever “Airtel IQ” hackathon. The hackathon's objective is to identify and build new-age business solutions using the WhatsApp
Business Platform across five key sectors of economy that can potentially improve livelihoods and contribute to the sustainable and
economic growth of the country. These are E-Commerce, Ed-Tech, Banking and Financial Services (BFSI), Travel and Tourism, contact
center operations where start-ups have made a mark and entrepreneurs have developed robust businesses. Airtel IQ hackathon is
hacking for a connected future and solving business challenges in the age of connectivity, deploying the power of programmable
communications with an aim to solve customer engagement problems. It aims to offer emerging Indian startups, Independent Software
Vendors (ISV) and the student community an opportunity to leverage technology and drive customer experience and better customer
engagement.
Applications will close on 09 October, 2022 and participants will be evaluated over three rounds and a mega finale on Dec 1st, 2022. For more
details and registration on the ‘Airtel IQ Hackathon' – Visit HERE. Airtel IQ Hackathon offers prizes worth up to Rs 1 Crore, Business Mentorship
from Leaders at Airtel and WhatsApp across product, engineering and business functions along with training engagements and learning modules
on WhatsApp Business Platform. Airtel IQ will also offer winners, free conversations on the WhatsApp Business Platform and the WhatsApp API
helping them reduce their operating costs and focus on building the future of conversational experience using chat-based experiences on
WhatsApp Business Platform. Winners will also get an opportunity to leverage Airtel Business' expansive channel network to achieve reach and
scale with enterprises.
Commenting on the occasion, Abhishek Biswal, Business head, Airtel IQ said: “India's startup ecosystem has seen outstanding growth guided
by the Government of India's vision. Our technology talent pool has been doing some phenomenal work in building solutions that solve hard
problems. Airtel. On behalf of Airtel, I invite startups to be a part of this Hackathon and benefit from the opportunities to chart their growth journeys,
scale up quickly and sustainably.”
Ravi Garg, Director of Business Messaging, Meta India, said, “India's start-up ecosystem has been a cradle of innovations, impacting
socio-economic change in the country. As technology becomes more immersive, businesses are utilising the WhatsApp Business Platform for
developing end-to-end customer experiences innovatively. Our partnership with ‘Airtel IQ Hackathon' intends to foster and nurture start-ups in
building technology-based solutions towards achieving the Digital India vision. Technology offers immense potential to make E-Commerce, Ed-
Tech, Banking and Financial Services, Travel & Tourism more accessible, convenient, and inclusive for millions of Indians.”
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