Jammu Tawi: Shalimar Paints Ltd., a pioneer in the Indian paints industry with a legacy of over 120 years, has strengthened its presence in Jammu and Kashmir by showcasing a range of premium products at a dealers' meet in Pahalgam. The highlight of the event was the paint company's revolutionary HERO range of products, developed after years of extensive research to offer durability and eco-friendly solutions tailored to evolving consumer needs. Shalimar Paints is expanding its presence in Jammu & Kashmir with new depots and products designed to meet the growing demand for high-quality, innovative, and durable solutions that can withstand extreme temperatures.
At the heart of the recent event in Pahalgam was the HERO range, a powerful line designed to meet these specific needs. Offering exceptional durability and eco-friendly solutions, the HERO range caters to consumers who prioritize both high performance and environmental sustainability.
“We believe in building strong bonds with partners and providing a firsthand experience of the products to enhance their understanding and confidence in our offerings. Jammu and Kashmir is a strategically important market for us due to its dynamic and discerning consumers,” said Kuldip Raina, Director, Sales & Marketing, Shalimar Paints. “Reflecting our dedication to durability and lasting beauty, our HERO range stands as a testament to innovation and sustainability, while our full spectrum of wood finishes and coatings addresses needs ranging from stylish aesthetics to enduring protection. This launch in Pahalgam underscores our commitment to addressing local needs while strengthening our market presence,” he further added.
