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    JammuHuman-Centric, Hybrid AI opens up new possibilities: Samsung’s Won-Joon Choi

    Human-Centric, Hybrid AI opens up new possibilities: Samsung’s Won-Joon Choi


    Tawi:The is at the beginning of the most exciting and probably one of the most historic moments in . The era of mobile AI is here — which for Samsung opened up by the introduction of Galaxy AI features on the Galaxy S24 series, our first AI phone.

    To bring the real-life benefits of generative AI technology to the Galaxy S24 series, Samsung took a hybrid approach to our AI integration. AI offers so many possibilities, and Samsung believes mobile devices are the primary access point for unlocking its potential as users around the globe continue to rely on their phones for most of their day-to-day needs.

    The essential role that mobile devices play in everyday life means they are very personal items that people use during many critical and memorable moments. Samsung understands these behaviors and believes smartphones should work harder so that users can truly make the most of important moments in a simpler, more intuitive and more epic way. Samsung also recognizes the importance of privacy which is why the brand gives users full control over what they share and what they keep private.

    “We believe our hybrid approach is the most practical and reliable solution to meet all these needs and puts Samsung ahead of the curve. We are providing users with a balance between the instant responsiveness and extra privacy assurance of on-device AI and the versatility of cloud-based AI through open collaborations with industry-leading partners in offering a variety of functions they need for daily life,” said Won-Joon Choi, EVP & Head of Mobile R&D Office, Mobile eXperience at Samsung Electronics.

    “To make this feature a reality, our R&D team worked day and night as part of a collaborative process that truly brought out the best in our teams. From determining the right size of AI language models to training and testing in real-life scenarios, our R&D organizations within the MX business challenged themselves and pushed beyond the limits of what we thought was possible to get this feature running entirely on-device,” Choi said.

    “This exciting news is all part of the extension of our commitment to Galaxy AI and entering the next phase of the mobile AI era. The introduction of Galaxy AI on the Galaxy S24 series was only the start. To deliver a completely new and unique AI experience, we will further optimize the Galaxy AI experience for the upcoming foldable devices. Our foldables are the most versatile and flexible form factor in Samsung Galaxy and when combined with Galaxy AI, these two complementary technologies will together unlock all new possibilities,” Choi said.


    The Northlines is an independent source on the Web for news, facts and figures relating to Jammu, Kashmir and Ladakh and its neighbourhood.

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