Yakult Danone launches Yakult Light Mango Flavour

Jammu Tawi: Yakult Danone India Pvt Ltd, a globally renowned probiotic brand, has announced today that it is expanding its product portfolio by introducing a new variant – Yakult Light Mango Flavour, on 25th July 2024. The launch event was graced by Bollywood star Sanya Malhotra,Mr Takashi Ariyoshi, Minister and Deputy Chief of Mission of the Embassy of Japan in India, Mr Eiji Amano, Managing Director of Yakult Danone India Pvt Ltd, and Dr Neerja Hajela, Head – Science and Regulatory Affairs of Yakult Danone India Pvt Ltd.YakultLightMangoFlavour is a sister product of the signature Yakult. Saddened by the death of children caused by infections due to inadequate hygiene and poverty in Japan in the early 1900s, he emphasised on preventing diseases with the power of probiotics rather than curing diseases and infections after they occur. He embodied his ideal by launching SHIROTA strain as a food in the market so that as many people as possible could get the benefit of the probiotic bacteria while enjoying the delicious taste.The retail price of Yakult Light Mango Flavour is Rs. 100/—for a pack of 5 bottles, which will be available at retail outlets in 28 states and 5union territories from 25th July 2024 onwards. Speaking about the launch of Yakult Light Mango Flavour, Mr Eiji Amano, Managing Director, Yakult Danone India Pvt Ltd, said, “At Yakult, our core philosophy is to enhance the gut health of consumers worldwide using our unique probiotic strain “Lactobacillus caseiSHIROTA strain”. Taking centre stage at the launch, Bollywood actress Sanya Malhotra said, “I am super excited to be a part of this exciting launch. There is great concern about the increasing rise in lifestyle disorders due to erratic lifestyles, poor nutrition, stress, lack of adequate sleep, pollution and generally poor gut health. I take my daily dose of probiotics to keep my gut healthy, and Yakult has been an integral part of my diet for a long time now. Today, I am pleased that the company has introduced Yakult Light Mango Flavour, which tastes delicious and refreshing. I am sure it will be a favourite among all mango and Yakult lovers.”Dr Neerja Hajela, Head – Science and Regulatory Affairs, Yakult Danone India Pvt Ltd,added that Lactobacillus casei strain Shirota (SHIROTA strain) is unique to Yakult, and is backed by more than 100 human studies conducted across the globe, including India.