NL Corresspondent
Jammu Tawi: Ajanta Shoes, the 66-year-old legacy footwear brand, has once again revolutionized the country's footwear market by
introducing the first ‘made in India' smart shoe, the NAVIGATOR, which arguably is the biggest disruptor in the footwear industry of
the country so far. The smart shoe is inspired by artificial intelligence powered by gyroscopic technology.
The smart shoe NAVIGATOR alongside an athleisure line titled Impakto was also showcased today in the august presence of
ace cricketer, former captain of the Indian cricket team and Ex-BCCI president Sourav Ganguly and Sagnik Banik, Managing Director
of Ajanta Shoes and Founder of Impakto. The NAVIGATOR demonstrates leaps in the progress that has been made by Ajanta in the
integration of technology and footwear.
Sagnik Banik, Managing Director of Ajanta Shoes, and Founder of Impakto, said on the occasion, “Ajanta has always developed
innovative product offerings over the years, driven by customer demand in response to shifts in consumer tastes and preferences.
The Impakto line has been developed to inspire a common to be an athlete. This was done with an understanding of the most
advanced way of shoe production.
The Navigator is geared to revolutionize the footwear industry as the only smart shoe, created with predominantly Indian
resources and manufactured in India.” Speaking on the association, Sourav Ganguly, the brand ambassador of Ajanta, shared, “It is
an absolute pleasure to be associated with the launch of the first smart shoe made in India.
Sagnik had shared his vision with me in the early stages of the research, and it was very intriguing. I am glad to see the
spirit of innovation and excellence in the product. This is a huge technological leap for the footwear segment in India. I wish the team
Ajanta a resounding success in this endeavour.”
Ajanta Shoes launches the country’s first AI inspired smart shoes
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