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JammuGfK leads Data-Driven Dialogues at the Global Business Summit

GfK leads Data-Driven Dialogues at the Global Business Summit



NL Corresspondent


Jammu Tawi: The 18th February marked the end of a 2-day Global Summit 2023 that captured insights from leading industry stalwarts. To deliberate on the importance of data for marketers, GfK hosted a panel discussion that was focused on the role of data insights in a rapidly changing to stay ahead of trends that can change on a dime as customers adopt.

The session saw participation from business leaders such as Nikhil Mathur (MD, , Head of Data Partnership and Innovation, APAC, GfK; Daniel Mazon, Vice Chairman and MD, Philips India); Vishal Gondal (CEO, GoQii); Satish N.S. (President, Haier India); Arvind Gupta (Co-founder, Digital India Foundation); and Preeti Bajaj (CEO, Luminous Power Technologies). They deliberated how companies can manage and use a huge data deluge by keeping technology at the epicentre of every innovation.

It also pondered the importance of artificial intelligence and machine learning in extracting value from pre-existing online data in this new of quantum computing. Sharing his views in the session, Nikhil Mathur, MD, GfK India, “The Speed of change is multiplying and will continue to have momentum. The most challenging aspect for business leaders is to target attention deficit consumers. It is crucial for organisations to make strategic investment in building data capabilities, shift in mindset, and the ways in which companies use data, analytics, and AI.”

The Northlines is an independent source on the Web for news, facts and figures relating to Jammu, Kashmir and Ladakh and its neighbourhood.


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